SERVICES

Brand Identity

Illustration

Packaging Design

profile

TANTOS Puffed Pasta Snack is a unique and delicious entry into the snack market from Chef Joe Sasto. Cooked, dried, and puffed to perfection using only the finest ingredients—Tantos brings Italian cuisine to you in a variety of classic Italian flavors.

The brand identity was inspired by vintage Italian signage and packaging while the packaging design includes a subtle nod to its chef-inspired origins with a classic café oilcloth tablecloth pattern on each bag. The individual colors echo each flavor profile and share an earthy but colorful palette.